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Period. Beginning of StoryFIT Home Campusㅣ2019-01-18 17:56
In 2015, Kimmy Scotti, Production Management ’07, Jewelry Design ’04, was in the bathroom at her former employer, an investor and business incubator, when she realized her period had arrived—and “for the zillionth time,” she wasn’t prepared.
“I was living a pretty tech-centric life; I had an app for everything, a delivery service for everything,” she says. “But all the period-tracker apps looked like they were for little kids.” She suspected they were designed by men.
She called her younger sister, LisaMarie Lawrence, Interior Design ’09, and pitched her idea: a useful, sleekly designed period-tracker app and coordinated delivery service that sends a monthly box of tampons, pads, and liners for on-the-go millennials.
“Kimmy said, ‘Would you stop what you’re doing to help me build this company?’” Lawrence recalls. “I said, ‘100 percent.’ If it was my sister’s idea, I knew I could get behind it.”
They called it Monthly Gift. Scotti became CEO, Lawrence COO.
Between them, the sisters had all the necessary experience to launch a startup. Lawrence was a New York–based head of global sales and specifications (that is, product selections) for Kohler Co., the manufacturing company known for high-end kitchen and bath fixtures; before that, she traveled the country, designing dream renovations for the ABC TV show Extreme Makeover: Home Edition. And Scotti was an experienced entrepreneur and investor. While at FIT, she ran her own jewelry label that sold at Bloomingdale’s. She is a founding partner of 8VC, a San Francisco–based venture capital fund, leading investments in companies such as Blink Health, which provides access to low prescription prices; MakeSpace, a full-service storage company; and uBiome, which has developed key technology to sequence the human microbiome, the organisms inside our bodies that affect our health.